Rightmove invests heavily in AI, impacting 2026 profit growth

7 Nov 2025, 07:07RMV.LSource

Rightmove announced plans to significantly increase investment in artificial intelligence and technology, a move that it said will temper profit growth in 2026.

The U.K. property portal introduced guidance for 2026, forecasting underlying operating profit growth of 3% to 5% on revenue growth of 8% to 10%.

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The company attributed the slower profit growth to an incremental investment of approximately 12 million British Pounds in 2026, with a further 6 million British Pounds to be capitalized.

This spending aims to accelerate consumer innovation and AI-powered operations to support double-digit profit growth in the longer term, the company said.

"AI is now becoming absolutely central to how we run our business and plan for the future," said CEO Johan Svanstrom.

"We are investing to accelerate our capabilities, which we are confident will create an even stronger platform and higher-growth business over time."

Rightmove also announced a multi-year collaboration with Google Cloud to utilize its AI and data tools.

The company reaffirmed its 2025 guidance, which includes revenue growth of about 9% and an underlying operating margin of 70%.

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